Monthly Archives: July 2011

You can love Yogi Berra, but don’t write like he talks!

By Ron Cooper The Word Doctor Yogi Berra is as much a national treasure for his verbal gaffes as he is for his storied baseball career. “We made too many wrong mistakes,” the great Yankees catcher said in his trademark … Continue reading

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Let’s play around with the language—just for fun!

By Ron Cooper The Word Doctor You don’t need to be a wordsmith to love word play. Every year, the Washington Post asks its readers to redefine words to comic effect. The newspaper’s word-repurposing contest generates some doozies. Let your … Continue reading

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True professionals write in the slow lane!

By Ron Cooper The Word Doctor When I made a suggestion to a company CEO, I was quite surprised at his answer. His message contained a misspelling and a missing word. Hurriedly, he emailed: “Thank you for your good wishes, … Continue reading

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The Word Doctor’s ‘3 B’s of better writing’

By Ron Cooper The Word Doctor English is hard enough. However, when folks abroad mess it up, it can have hilarious results. A sign at a Paris hotel read: “Please leave your values at the front desk.” In Bangkok, a … Continue reading

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Plain language is most impressive!

By Ron Cooper The Word Doctor Why write this… “Members of an avian species of identical plumage congregate.” …When you can write this: “Birds of a feather flock together.” My writing students ask, “Why not use a big word or … Continue reading

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